June 1, 2023

Taking a look at present print on demand statistics is a superb technique to confirm the present trajectory and potential of this rising enterprise mannequin. At current, demand for print on demand (POD) options is rising quickly all through the globe, pushed by a bunch of things.

Because the pandemic particularly, print on demand promoting has exploded, providing retailers, retailers, and members of the creator financial system a possibility to entry new sources of income. On the identical time, shoppers are looking for extra sustainable, customized merchandise, boosting demand for the print on demand method.

Within the final decade alone, POD alternatives have reworked from a comparatively unknown idea right into a worldwide phenomenon. As we speak, we’re going to check out simply a few of the Most worthy statistics you must know when you’re eager about becoming a member of the POD market.

Table of Contents

Normal Print on Demand Statistics for 2023

Promising minimal threat, glorious sustainability, and low start-up prices, print on demand has grown to be an especially common selection for creators around the globe. Print on Demand is rising nearly as rapidly because the ecommerce market general, which is projected to succeed in a worth of $7.4 trillion by 2025. Listed below are some statistics highlighting the evolution of the POD trade.

The digital printing trade grew by practically $190 billion in 25 years


Formally, the digital printing trade, chargeable for driving a lot of the print on demand market, launched for the primary time in 1993. Between then and 2018, the market had already grown in worth by round $187.7 billion, demonstrating distinctive demand.

Nonetheless, in recent times, the curiosity in digital printing has grown even sooner. Between 2017 and 2020, as an illustration, the POD attire trade grew at a CAGR (Compound Annual Progress Price) of 12%.

Search curiosity in Print-on-demand rose considerably initially of the pandemic


Whereas quite a few components have contributed to the meteoric rise of print on demand reputation, the pandemic performed an enormous function within the evolution of the enterprise mannequin. In 2020, search curiosity elevated considerably, alongside the beginning of the pandemic. In 2023, search volumes for “Print on Demand” and “POD” stay excessive above the pre-pandemic stage.

The continued power of the search quantity for these phrases signifies that print on demand continues to maintain its reputation, even after the preliminary surge of the pandemic.

Demand for customized merchandise has grown drastically in recent times

(Startup Talky)

A rising curiosity in customized merchandise additionally appears to be pushing the print on demand market ahead. In response to one report, 48% of right now’s prospects say they’re keen to attend longer to obtain their merchandise, if it means they will entry a personalised product.

The Print on Demand software program market is rising at a CAGR of 31.5%

(Global Newswire)

In response to International Newswire, the worldwide print on demand software program market has been rising at an exponential price for the final couple of years. By 2029, the trade is predicted to be rising at a CAGR of roughly 31.5%, reaching a possible worth of round $28 billion.

In response to the report, retailers are drawn to POD software program because of its potential to cut back the time concerned in stock administration, and the chance to create extra distinctive personalized merchandise. Moreover, the discount of prices concerned in sustaining inventory and stock are massive components.

The worldwide industrial printing market will attain $574.12 billion by 2030


The industrial printing market, additionally related to the POD panorama, can be on the rise. In response to one analysis report from Polaris. The trade is increasing at a price of two.4% CAGR, accelerating in the direction of a worth of $574.12 billion by 2030.

The POD market will attain a worth of $43.07 billion by 2032


In April 2023, Market.US launched a report predicting that the worldwide print on demand market would exceed a worth of $43.07 billion in 2032. This can be a rise of virtually $40 billion, from a projected worth of solely round $3.94 billion in 2022. The prediction additionally represents a major CAGR, of 27.8% between 2023 and 2032.

20% is the typical revenue margin for POD sellers


In response to Printify, one of many prime POD corporations, the typical revenue margin for a print on demand vendor at the moment stands at round 20%, whereas some corporations can obtain margins of round 30%. As in most industries, a retailer’s revenue margin will differ based mostly on quite a few components, from the price of their preliminary core merchandise, to the value of transport.

illustration of a cat climbing a ladder

Print on Demand Market Statistics

Wanting on the general development within the print on demand trade, we are able to see curiosity within the panorama is rising exponentially worldwide. Nonetheless, it’s value noting that some areas and markets are rising sooner than others. Moreover, some key drivers have performed a serious function within the continued enlargement of the trade.

North America is the most important marketplace for print-on-demand

(Straits Research)

A report inspecting the fast development of the POD market around the globe discovered that North America is at the moment the most important marketplace for the trade. This might have one thing to do with the US being house to various worthwhile print on demand corporations, together with Printful and Zazzle. Even world corporations like Redbubble have success facilities inside North America.

Nonetheless, whereas the North American market stays robust right now, the Asia-Pacific area is experiencing the quickest development within the trade, rising at a CAGR of 27.9%. Specialists anticipate the presence of serious numbers of market contributors on this area will help this development.

36% of consumers anticipate customized merchandise by default

(Com Cap)

As talked about above, a serious driver of the print on demand market is a rising curiosity in customized merchandise. A report from Com Cap discovered that round 36% of shoppers already anticipate to have the ability to entry personalization on their merchandise by default. Since print on demand merchandise enable corporations to create objects with no order minimums, this helps corporations in making a wider vary of distinctive options for purchasers.

The curiosity in ecommerce can be driving POD development


One other issue influencing the expanded curiosity in print on demand is the general development of ecommerce as a substitute for conventional retail. In 2021, retail ecommerce gross sales generated a worth of round $5.2 trillion worldwide. Nonetheless, within the subsequent few years, this quantity is predicted to develop by at the least 56%, representing a worth of $8.1 trillion by 2026.

Demand for sustainability helps the shift to print on demand enterprise fashions


Analysis additionally signifies {that a} rising need for eco-friendly and sustainable merchandise might contribute to the continued rise of the print on demand trade. In a single 2021 survey, 27% of respondents mentioned they’ve bought a brand new product particularly for sustainability causes. Moreover, 25% of contributors within the research mentioned that they had spent extra on sustainable style.

Print on demand is rapidly changing into the extra sustainable different to quick style within the clothes trade, because it wastes fewer supplies by guaranteeing merchandise are solely made after being ordered.

In the course of the pandemic individuals turned to POD as a facet hustle


As famous above, the pandemic influenced the evolution of the print on demand market in various methods. In addition to prompting extra prospects to buy on-line, fairly than in-store, the pandemic additionally pushed various people to pursue extra revenue by beginning up a facet hustle, utilizing low-cost and low-risk enterprise fashions like dropshipping and print on demand.

In 2020, new enterprise creation in the US alone rose by 42%. Moreover, 56% of Individuals mentioned they felt safer when working for themselves than pursuing a standard job, because of the massive variety of layoffs through the pandemic.

Automation elevated the curiosity in POD enterprise fashions


For patrons investing in facet hustles to handle the problems of the pandemic, POD offered a strong choice for various causes. Alongside decrease arrange prices and threat, print on demand software program additionally gave shoppers the chance to automate numerous facets of their enterprise.

Round 65% of Individuals with a facet hustle mentioned they use automation of their enterprise in a single report. Moreover, about 48% mentioned they depend on automation for at the least 50% of their operations.

illustration of a cat climbing a ladder

Print on Demand Product Statistics

In recent times, because the print on demand trade has continued to develop, it has launched new product choices for distributors to customise. Whereas clothing-based merchandise akin to shirts stay extraordinarily common, new sectors are additionally rising at an outstanding tempo.

Customized stickers are among the many most searched-for POD objects


Although they could not provide the best revenue margins to creators, customized stickers are a few of the most searched-for objects associated to print on demand, based on Ahrefs. This explicit product was extraordinarily common throughout July 2020, through the early phases of the pandemic. Though curiosity in POD stickers has since dropped barely, it nonetheless stays above pre-pandemic ranges.


In response to Printful, a frontrunner within the print on demand software program market, the highest trending merchandise for the beginning of 2023 have been hoodies, sportswear, and premium t-shirts. Nonetheless, curiosity in eco-friendly merchandise, hats, and stationery additionally grew this yr. Printful additionally famous a rising curiosity in telephone instances, luggage, and drinkware made with print on demand know-how.

The house décor section is predicted to see the best development price

(Market Decipher)

Apparently, prospects are additionally changing into extra eager about print on demand options for his or her house décor and equipment. A report by Market Decipher discovered that the house décor section is predicted to attain the best development price within the POD trade. Between 2022 and 2032, this house is predicted to develop at a CAGR of 27.7%.

The US is the most important marketplace for merchandise customized with pictures

(Globe Newswire)

Print on Demand options present customers with a possibility to customise their objects in a wide range of other ways. One choice consists of having the ability to add pictures to varied objects, from t-shirts to mugs. These merchandise are generally used as customised gifts. Within the world market, Individuals are the most important shoppers of merchandise customized with pictures, holding a market share of 39%. Europe additionally follows shut behind with a share of 28%.

By 2030, the customized t-shirt printing market will develop at a CAGR of 11.1%

(Grandview Research)

Customized t-shirts nonetheless account for a major a part of the print-on-demand market. In response to Grandview analysis, this market was value round $4.31 billion in 2022, and is predicted to develop at a price of 11.1% by means of 2030. The “paintings” section of the customized t-shirt printing trade is predicted to show the best CAGR (11.6%), because of the rising buyer demand for distinctive messages and content material on their clothes.

Moreover, Grandview Analysis additionally discovered the screen-printing section of the t-shirt trade represented the best income share, incomes over 56% income. What’s extra, graphic design t-shirts have been the most well-liked within the customized t-shirt printing market in 2022, with a market share of 57%.

The European and Asia-Pacific markets will drive essentially the most development in customized t-shirts

(Credence Research)

Specialists from Credence Analysis imagine the European and Asia Pacific markets will drive the best enhance in demand for customized shirts within the years forward. Nonetheless, at current, the 5 largest nations within the trade are the US, Canada, UK, Germany, and Spain.

Regional market share for customized t-shirt printing varies based mostly on imports and exports. For exports, China, Bangladesh, Germany, Vietnam, and Turkey come out on prime. Nonetheless, for imports, the highest nations are the US, the UK, Japan, France, and Spain.

The house décor trade will attain a worth of $898.3 billion by 2027

(Imarc Group)

In 2021, the worldwide house décor market reached a worth of $682 billion, representing a strong panorama for print on demand sellers. Within the years forward, the market is predicted to develop at a CAGR of round 4.8%, reaching a complete worth of $898.3 billion by 2027.

North America is the most important marketplace for wall décor at current

(Globe Newswire)

Throughout the house décor market, wall artwork represents a improbable income alternative for print on demand producers, significantly in North America. The North American area accounts for 40% of the entire market share for wall decorations globally. Moreover, textile-based décor makes up round 25% of the market.

Wall stickers additionally maintain fairly a powerful market share when it comes to product sort, with a present CAGR of two.5%, because of their affordability in comparison with different house décor options.

illustration of a cat climbing a ladder

Digital Textile Printing Statistics

Whereas the print on demand panorama offers corporations with methods to customise a bunch of merchandise, the personalization of clothes and textile merchandise remains to be extraordinarily common. Wanting on the digital textile printing trade, we are able to see how its development is influencing the evolution of the POD house.

Digital printing is gaining reputation over display printing


Historically, many producers of customized clothes and textiles relied closely on display printing so as to add designs to objects. Nonetheless, based on ComCap, the trade has been regularly shifting in the direction of digital printing, because of the affordability of the method, and the flexibility to leverage decrease minimal order amount necessities.

This analysis is backed up by Fortune Business Insights experiences, which discovered that digital printing gives distinctive benefits to corporations, akin to low operational prices, and high-quality footage.

The digital textile printing market can be value $7.9 billion by 2030

(Allied Market Research)

An Allied Market Analysis report discovered that in 2020, the worldwide marketplace for digital textile printing was valued at roughly $2 billion. Nonetheless, by 2030, this panorama is predicted to succeed in a worth of $7.9 billion, representing a major CAGR of 14.8%.

Apparently, the analysis additionally discovered that Europe at the moment dominates the vast majority of the digital textile printing market, with Italy holding the best market share. This might be a results of the robust style market inside Italy.

There are quite a few components driving market development for digital printing

(Allied Market Research)

Insights from Allied Market Analysis additionally revealed various key driving components for the expansion of the digital textile printing market. Elevated demand for sustainable printing was excessive on the record of priorities for corporations, in addition to the flexibility to adapt to quickly altering market developments.

Respondents additionally referenced the decreased per unit printing value, the pattern in the direction of automation, and the rising shift in demand in the direction of merchandise with personalized prints as driving components.

Digital printing know-how can cut back the consumption of water by 90%

(Fortune Business Insights)

As sustainability turns into extra of a major issue amongst style companies, digital printing know-how is providing an distinctive technique to cut back waste. The know-how can cut back the consumption of water within the garment surroundings by 90%, and decrease electrical consumption by round 30%, based on Fortune Enterprise Insights.

Clothes and attire account for 53% of the digital printing market share

(Grand View Research)

At current, the principle segments driving the success of the digital printing market are the clothes and attire, house décor, gentle signage, and industrial areas. Nonetheless, in 2022, the clothes and attire section accounted for greater than 53% of the entire market share.

China is the highest exporter of textiles for the digital printing market


The Asia Pacific market nonetheless accounts for a good portion of the digital printing panorama. In 2021, China was ranked because the primary textile exporter, with a complete worth of round $146 billion. In response to Statista, China’s export figures made up round 41.1% of the export market worldwide. Moreover, by 2022, round 3.47 billion meters of clothes materials have been produced in China.

The sublimation market held the best market share in 2021

(Globe Newswire)

In response to Globe Newswire, the worldwide digital printing market is predicted to succeed in a worth of roughly $6.65 billion by 2030. At current, sublimation, a typical methodology of digital printing, remains to be extraordinarily common amongst producers. This market held the most important share of the market in 2021, and is predicted to characterize round 53% of the digital printing market by 2030.

Globe Newswire additionally discovered cotton was the commonest cloth used within the digital printing market, representing round 52% of the entire market share. Nonetheless, polyester is anticipated to expertise the best stage of development, with a CAGR of 12.9%.

illustration of a cat climbing a ladder

Print on Demand Statistics in 2023

Whereas the variety of Print on Demand statistics out there right now remains to be considerably restricted, the information we do have appears promising. Based mostly on the insights above, retailers can see that print on demand gives a bunch of alternatives for income development. Bigger market developments, akin to a rise in digital printing applied sciences, the rise of ecommerce, and the demand for personalisation and sustainability are pushing the worth of POD ahead.

Moreover, the market itself is seeing improbable development, with new distributors and suppliers rising on a regular basis to help distributors in creating their very own manufacturers and product collections.

It appears clear right now that the POD market is on a trajectory for constant development and profitability. This might imply it’s the right time for distributors to begin exploring their very own POD methods.